In today’s world, health and nutrition information is available from a variety of sources: family, friends, celebrities, the government, the news, Internet, and magazines, among others. Still, consumers look to health professionals as credible sources to communicate nutrition information and clarify the nutrition information they receive.
It is important for health professionals to continually develop their communications skills in order to increase the effectiveness and impact of information provided.
“Tools for Effective Communications” was developed to provide health professionals with tools to sharpen their communication skills. This Web site provides resources to build upon writing, public speaking, and media messaging skills, as well as develop consumer-tested messages. In addition to these great resources, you will also find consumer case studies, consumer-tested messages and tips, and ready-made presentations on various nutrition topics that you can download and use. The more tools you have to deliver nutrition information, the more effective you can become as a nutrition communicator.
Go to http://www.ific.org/tools and continue building your New Nutrition Conversation with Consumers today!
