Solving Sodium: New Consumer Research Signals Significant Knowledge Gaps, Consumption Concerns & Motivation to Improve Health

(Washington, D.C.) — Salt (i.e., sodium chloride) has consistently been indispensable for preserving, improving texture and enhancing flavor of our food, in addition to sodium’s role as an essential nutrient in human nutrition. But despite these benefits, excess dietary sodium intake is linked to health issues, such as high blood pressure, heart disease and stroke. The International Food Information Council’s (IFIC) latest Spotlight Survey: American Consumer Perceptions of Sodium In The Diet dives into the U.S. consumer mindset, their knowledge of how much they consume contrasted with the recommended amounts, and trusted sources of information about sodium. “Effective communication begins with understanding consumers’ knowledge of sodium recommendations and their perceptions of just how much sodium they believe they consume every day. After conducting our research, we unveiled major knowledge gaps when it comes to individual sodium intake and dietary guidance recommendations,” IFIC President & CEO, Wendy Reinhardt Kapsak, MS, RDN, said. “These insights are critical in educating the public and ultimately, improving public health.” Nine Out Of 10 Americans Consume Too Much Sodium Dietary guidance suggests that American adults should consume no more than 2,300 milligrams (mg) of sodium per day, however the average American adult consumes about 3,400 mg. In fact, according to National Health and Nutrition Examination Survey (NHANES) data, nine out of 10 Americans consume too much sodium. More than 70% of the sodium that Americans consume comes from packaged and prepared foods, while about 11% is added during cooking or eating. According to the latest IFIC consumer research, when Americans consider sources of sodium in their diets, 29% say the top source is packaged foods, such as canned food or frozen meals. Nearly four in ten say their top sources of dietary sodium are the salt added during cooking (22%) or while eating (15%). “Our research […]

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Eight Ways To Save Money on Groceries

Americans are feeling the effects of rising food costs. IFIC’s 2023 Food and Health Survey found that nine in ten consumers have noticed an increase in food and beverage prices in the last year. As a result, many of us are interested in cutting back on our grocery bills—wherever and whenever possible. While there are numerous factors that contribute to the cost of one’s food bill—including where you shop, what dietary restrictions you may have, and how many mouths you need to feed—there are a few tips you can employ to help you save money on groceries.  1. Simplify your meal planning. While it’s tempting to whip up exotic dishes from the wealth of extravagant recipes you can find in cookbooks and online, a surprising truth is that many people feel satisfied with a fewer number of meal options per week—simple and nutritious favorites that can be repeated over and over again. Unsure where to start? Try this method: Choose one or two breakfast options, two or three options for both lunch and dinner, and two or three snack options. A few ideas to choose from: Breakfast: Lunch or dinner: Snacks: 2. Before you head to the store, take inventory of what you already have on hand. Often, we default to going right to the grocery store without taking inventory of what’s already in our kitchen. It’s likely that you already have some ingredients that can be used in this week’s meals. If you have non-perishables like rice, pasta, canned goods, and snacks (such as nuts, popcorn, or crackers) or any frozen items, how might you combine or add these items to this week’s meals and snacks? 3. Browse coupons and various store promotions before you shop. Paying attention to current coupons and promotions—as well as purchasing in-season foods—can save […]

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3 Reasons to Swipe Left on the Sirtfood Diet

Here at the International Food Information Council Foundation, we talk a lot about fad diets. Usually, we’re debunking them and promoting a balanced eating plan with room for indulgences and celebrations. Sometimes the diets we talk about are based on some solid nutrition guidelines, and others we can’t believe really exist. This next diet we’re going to talk about falls into the latter category. The latest on the diet scene is the sirtfood diet, and we’re here to tell you why you don’t need that kind of restriction in your life: It’s not science-based or sustainable. What is the sirtfood diet? The sirtfood diet is based on the idea that certain foods activate sirtuins in your body, which are specific proteins hypothesized to reap various benefits, from protecting cells in your body from inflammation to reversing aging. Foods allowed on the diet include green tea, dark chocolate, apples, citrus fruits, parsley, turmeric, kale, blueberries, capers and red wine. On the official sirtfood diet website, proponents explain that the diet has two “easy” phases. Phase one is seven days with each day consisting of three sirtfood green juices and one meal filled with sirtfoods — a total of 1,000 calories. But don’t be discouraged: You might be slightly less starving on days four through seven when you’re allowed to increase your intake to 1,500 calories with two green juices and two meals. Phew! Phase two is not much more promising. This phase lasts for two weeks, in which you are permitted to have three “balanced” sirtfood-rich meals each day in addition to your one special green juice. The goal during this time is to promote further weight loss. While the benefits of sirtuins seem promising, the sirtfood diet is marketed as yet another way to “lose seven pounds in seven days!” And […]

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Go Further with Food: Nutrient Density

The first article in our “Go Further with Food” series focused on food waste. Now we turn our attention from throwing out less food to throwing in more nutrient-dense food to further our health. Food has a lot offer. It’s how we sustain life and it’s a big part of how we enjoy life too. But food can also present a conundrum. While it’s critical that we each get enough to eat, eating too much too often can be detrimental to health as well. And even if we consume the right amount of food, we also have to think about getting the right amount and types of nutrients. Striking the right balance between nutritional quality and calorie quantity, a ratio that describes the nutrient density of our diet, isn’t always easy to do. How do we know if something is nutrient-dense? Nutrient density can be a tricky concept to understand. Luckily, the 2015-2020 Dietary Guidelines for Americans (DGA) has taken care of the definition of “nutrient-dense” for us. And as it turns out, it’s not just about the foods, but how they’re prepared as well. According to the DGA, “All vegetables, fruits, whole grains, seafood, eggs, beans and peas, unsalted nuts and seeds, fat-free and low-fat dairy products, and lean meats and poultry — when prepared with little or no added solid fats, sugars, refined starches, and sodium — are nutrient-dense foods.” How can you increase the nutrient density of your diet? Every food choice presents the opportunity to increase the nutrient density of our diet, but not everything we eat needs to be nutrient-dense. Rather, the goal is for the overall diet to be nutrient-dense. One way to do this is by thinking more critically while grocery shopping, since that’s where many of our eating patterns begin to take […]

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Water Use Stewardship in the Food System

The use of natural resources such as water in food production is a sustainability issue that continues to be on the radar of many farmers, food processors and consumers. In many regions of the world, water scarcity is on the rise as the demand for food production increases. In 2019, the U.S. Department of Agriculture (USDA) reported that agriculture remained a major user of fresh water in the United States and that the 2017 Census of Agriculture reported that there is a total of 58 million acres of irrigated cropland in the U.S. USDA goes onto note that sustainable irrigation and water use practices are at the core of managing food production efficiency and responsible natural resource usage. What do these water saving practices in our food system entail? Let’s take a look at farm and food processing plant activities to learn more. Water and Farming Do Mix Of course, growing crops needs a notable amount of water to ensure productivity, but farmers aim not to waste any. Part of proper crop-growing and wise water use is linked to advances in irrigation techniques, which allow water to move from one location to the next. Water not absorbed into the ground for crops can collect at the low end of furrows, border strips and basins. This wastewater is also referred to as irrigation tailwater. A certain amount of tailwater runoff is needed to ensure adequate penetration of water and irrigation efficiency, but the additional tailwater can be safely reused. Another source of agricultural wastewater, albeit a bit more indirect, is runoff from centralized plant facilities processing crops harvested from the field. Both of these sources of wastewater can be reclaimed and used on neighboring farms or on the farm where it was generated. Wastewater that collects at the low end of furrows can be used for the irrigation […]

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Questions and Answers About Sugars

Think about the foods and drinks you most enjoy—do they have anything in common? Chances are, many of them contain some form and quantity of sugar. It could be naturally occurring sugars, like in fresh fruits and vegetables, or it could be the added sugars that are typically found in desserts. We are born liking sweet taste, and most people continue to enjoy the sweet taste of sugars throughout their life. Unfortunately, most Americans consume more added sugar than is recommended by health and nutrition experts. But that doesn’t mean that sugars need to be eliminated from a balanced plan for healthy eating. This article addresses common questions that many people have about sugars and their role in a healthful diet. What are sugars? Sugars are carbohydrates, one of the three macronutrients—along with dietary fat and protein—that provide us with calories. But all carbohydrates are not sugars. Sugars occur naturally in dairy, fruits, and vegetables. Sugars are also used as ingredients in many packaged foods and beverages. The most familiar sugar is sucrose (i.e., table sugar), which is a disaccharide made of two simple sugars: the monosaccharides fructose and glucose. Sucrose, fructose, and glucose are examples of sugars that are naturally occurring but are also used as added sugars. Other sugars commonly added to foods include corn syrup and high-fructose corn syrup. Why are sugars added to foods? Sugars play important roles in foods, and taste is only one of them. In addition to sweet taste, sugars provide various technical functions in food science, including contributing to a food’s color, structure, and texture; balancing acidity; controlling crystallization in candies and chocolates; providing a medium for the growth of yeast in baked goods; and preventing spoilage by binding water to reduce its activity. Are sugars safe to eat? The U.S. Food […]

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What is Choline?

Highlights Choline is an essential nutrient involved in brain and nervous system function, cell membrane support, making DNA, fat transport and metabolism. The Food and Nutrition Board of the National Academy of Medicine has established Adequate Intakes and Tolerable Upper Intake Levels for choline, which vary depending on sex and age. Animal-based foods are rich in choline. Cruciferous vegetables, legumes and the emulsifier lecithin also provide choline. Although choline deficiency is rare, most people do not consume the recommended amounts. Pregnant and breastfeeding women have particularly high choline needs and many do not get enough. THE BASICS OF CHOLINE Choline (pronounced KOH-leen) is an essential nutrient needed for brain and nervous system function and regulation of mood and memory. It’s also critical for supporting the membranes that hold our body’s cells together, is a key player in fat transport and metabolism, and is involved in synthesis of DNA. Although choline plays a vital role in many aspects of our health, it’s less well-known than many other essential nutrients. For most people, choline intake is lower than recommended. Unlike many other nutrients, humans can produce some choline, mostly in the form of phosphatidylcholine (foss-fa-TIE-dull-KOH-leen) in the liver. However, the amount that our bodies can make isn’t enough to meet our daily needs, so getting choline from food is important. CHOLINE AND HEALTH Choline’s importance begins before birth and extends through the lifespan. Some of its important roles in human health include: Early brain development. Maternal nutrition is critical for proper growth and development of children, both during pregnancy and while breastfeeding. When pregnant women consume choline, it is passed on to the developing baby through their interconnected bloodstreams, and it’s also passed to infants through breast milk. An increasing amount of research supports that exposure to choline during development and after […]

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What is the Vegan Diet?

Vegan and vegetarian diets appear to be among the top food trends, but there is evidence that some people have been eating a predominantly plant-based or vegetarian diet for centuries. However, it wasn’t until 1944 that the term “vegan” was coined.

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