Sweet Nothings or Nothing Sweet? Consumers Seek Clarity On Low- And No- Calorie Sweeteners
(Washington, D.C.) — The International Food Information Council (IFIC) recently provided a forum for health professionals and food safety experts to discuss the latest science and consumer insights around low- and no-calorie sweeteners (LNCS). “In today’s media landscape, headlines often sensationalize conflicting opinions on the role sweeteners should play in a healthy diet,” Wendy Reinhardt Kapsak, MS, RDN, IFIC President & CEO, said. “This leaves consumers with contradictory messages about the benefits and risks of consuming these ingredients. Because of this, we see a pressing need for clear, evidence-based communication to dispel misconceptions and empower individuals to navigate the nuances of sweetener consumption, especially timely during February, a month in which sweetness is often celebrated and enjoyed by many.” 3 In 4 Americans Look To Reduce Sugar In Their Diet Food trends come and go, but one has stood the test of time: the search to satisfy our sweet tooths. While sweet treats will likely always be popular, reducing sugar intake is also a top health priority. According to the 2023 IFIC Food & Health Survey, 72% of Americans say they are looking to limit or avoid sugar in their diet. While sugar replacements, such as LNCS and sugar alcohols, are becoming more prevalent in products with reduced added sugar, their expanding usage often leads to questions about safety. Safety In Question During IFIC’s recent educational webinar, Breaking Down the Basics and Biological Fate of Low- and No-Calorie Sweeteners, the safety of LNCS took center stage. IFIC Senior Director of Nutrition Communications, Kris Sollid, RD, presented IFIC data in tandem with Bernadene Magnuson, PhD, a food toxicologist with expertise in safety and government regulations of food ingredients, including LNCS. “Believe it or not, LNCS are some of the most studied ingredients in our food supply,” Kris Sollid, RD, […]
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