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Research & Consumer Insights

IFIC is a trusted source for food and research insights. Our research explores consumer beliefs, behaviors and attitudes on key topics spanning food safety and ingredients to nutrition and health. 

Browse our flagship IFIC Food & Health Survey, monthly Spotlight Surveys, commissioned research and peer-reviewed publications.  

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2011 IFIC Food & Health Survey

The 2011 Food and Health Survey marks the 5th time the International Food Information Council (IFIC) has surveyed Americans to understand their perceptions, beliefs and behaviors around food and food purchasing decisions. Suggested citation for the 2011 Food and Health Survey: […]

September 1, 2011

Front-of-Package Labeling Consumer Research Project

Background The IFIC Foundation conducted a survey in Fall 2010 to quantitatively assess US consumers’ comprehension and interpretation of front-of-pack nutrition labeling. The research was supported by a grant from the Grocery Manufacturers Association (GMA). The objectives were to quantitatively […]

February 2, 2011

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