IFIC is a trusted source for food and research insights. Our research explores consumer beliefs, behaviors and attitudes on key topics spanning food safety and ingredients to nutrition and health.
Browse our flagship IFIC Food & Health Survey, monthly Spotlight Surveys, commissioned research and peer-reviewed publications.
Download the full report. Highlights “Nutrient density” is a concept that is central to making healthy dietary choices, describing the balance of beneficial nutrients in a food (like vitamins, minerals, lean protein, healthy fats and fiber) compared with nutrients to limit […]
August 20, 2020
Download the full report. Highlights Over the past few years, it might seem like we’ve come a long way in our perceptions of dietary fat. Avocadoes, omega-3-rich fish and nuts and seeds are welcomed parts of a balanced diet, and […]
July 6, 2020
This year’s Food and Health Survey marks the 15th time the International Food Information Council (IFIC) has surveyed American consumers to understand their perceptions, beliefs, and behaviors around food and food purchasing decisions. This year, the survey continues an examination […]
June 9, 2020
What Nutrition Facts Information Do People Use to Decide Which Product is Healthier? Download the full report. Highlights In our first consumer survey on plant alternatives to meat, we explored people’s experiences with meatless protein products made from plants. We […]
May 28, 2020
Download the full report. Consumer Survey: A Second Look at COVID-19’s Impact on Food Purchasing, Eating Behaviors and Perceptions of Food Safety In the United States, the COVID-19 pandemic has been entrenched in our daily lives for over two months. […]
May 20, 2020
Download the full report. When many of us hear the term climate change, we think about changes in the weather and how human activity impacts our environment. Many consumers, as uncovered in IFIC’s previous research, also think about the environment […]
April 22, 2020
Download the full report. It’s been just over one month since the World Health Organization declared COVID-19, also known as the novel coronavirus, a global pandemic. And we continue to feel its impact in nearly every aspect of our lives. […]
April 14, 2020
Download the full report. Survey Highlights You could say we’re intrigued by people’s attitudes, habits and perceptions about food here at IFIC. And while the start of a new year is often thought of as a fresh opportunity for change, […]
February 19, 2020
Download the full report. Survey Highlights Every so often a new food trend captures our attention, only to fade once the novelty wears off. Other times, food trends have more staying power. The original veggie burger dates back decades, but […]
January 30, 2020
Download the full report. Many Americans make food and beverage decisions every day with the goal of eating a healthy, well-balanced diet. Most people are generally aware that we should seek foods that are rich in healthful components and aim […]
November 15, 2019
Download the full report. (Washington, D.C.)—Generation X got its name because it was considered to be harder to describe or understand—think “planet X” or “the X factor”—than their much-studied Baby Boomer predecessors. With Gen Xers (ages 40 to 55) now […]
October 15, 2019
Consumers Strongly Believe Both Animal- and Plant-Based Diets Can Be Sustainable; Leftovers, Fresh Produce Are Wasted Far More Often Than Meat, Dairy Products IFIC Foundation Releases Surveys on Environmental Sustainability and Food Waste at “Future of Food Summit” in New […]
September 17, 2019
Cultivating Diets That Are Both Healthy and Environmentally Sustainable Download the full report. As found in IFIC’s 2019 Food and Health Survey, environmental sustainability has become increasingly associated with the foods that we eat as well as our food purchases. […]
September 17, 2019
Food Waste: Does Location Make a Difference? Two in five people say they never think about food waste while eating out. Download the full report. Food waste is a pressing public health issue. The United Nations estimates about a third […]
September 17, 2019
The Food and Drug Administration (FDA) has issued draft guidance regarding the use of an alternate name for potassium chloride in food labeling. The International Food Information Council (IFIC) Foundation has developed a response to FDA’s call for public […]
September 11, 2019
The International Food Information Council (IFIC) Foundation’s 2019 Food and Health Survey marks the 14th time the IFIC Foundation has surveyed American consumers to understand their perceptions, beliefs and behaviors around food and food purchasing decisions. IFIC Foundation 2019 Food […]
May 22, 2019
The International Food Information Council (IFIC) Foundation’s 2019 Food and Health Survey marks the 14th time the IFIC Foundation has surveyed American consumers to understand their perceptions, beliefs and behaviors around food and food purchasing decisions. This year, the survey […]
May 22, 2019
Download Full Survey FOR IMMEDIATE RELEASE: October 9, 2018 While Medicaid recipients express similar desires for their health as non-recipients, they are having a more difficult time achieving those outcomes, reporting far higher food insecurity, more health problems and greater […]
October 15, 2018
FOR IMMEDIATE RELEASE: October 11, 2018 Download the Survey(PDF) Download the Survey (PPT) (Washington, D.C.) — As the U.S. Food and Drug Administration considers a proposal “to provide greater clarity on appropriate labeling of plant-based alternatives” to milk and dairy […]
October 11, 2018
The NOVA food classification advises avoiding ultra-processed foods (UPF) to combat obesity, but its non-traditional criteria—like ingredient count and additives—diverge from standard definitions. Evidence linking UPF to poor nutrition may reflect circular logic, as added sugars help define UPF. Avoiding […]
September 25, 2018
We’re always tracking emerging trends, but your ideas could shape what’s next. Share your questions and insights—they could spark our next deep dive.